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Searching for links
Top competition
This strategy can help you generate the most visitors to your site.
Search Yahoo, Google, MSN and the other search engines for each of your important keyword phrases and make a point of attempting to get a link from each page.
Oftentimes a direct phone call to site owners or a very tactful email can go a long way.
Use whatever resources you have help persuade - links from other sites you own, money (if you have it), free SEO services, contributions of articles or content, etc.
This can be very time-consuming, but also exceptionally worthwhile.
Even if your site doesn't get ranked much higher, each link from a site that ranks in the top 20 will bring direct, targeted traffic. And of course, will help your site to get better results at search engines.
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Searching for links
Link searches
This old technique has been honed to a science by many SEOs, but there is always room to improve.
The goal is to use Google/Yahoo to search for pages that let you add a link (reciprocal, paid, etc.) that already have your keyword or some closely related content on them.
Often these searches turn up smalltime site operators with reciprocal link directories managed by 3rd party software. Don't overlook these, and make sure you submit.
But the real prize is pages that give free links or offer paid links to sites they feel are important - many of the highest PR links can be obtained through this method.
Some examples:
All of the above searches can be used without the intitle to give even more results.
As with other link building processes, these are tedious and time-consuming, but it is critical to stay focused on finding quality, relevant links.
When using this method, make sure you note to which other sites the page is linking and what text content is listed. If it fits well with your content, don't worry if the page is PR0.
Searching for links
Your competitors links
The goal is to find as many domains and pages as possible that link to your competitors' sites and get those sites to link to you as well.
This is often easier than it sounds, because the site is already linking out to people in your industry. Money, services, links or simple requests are all used to get the job done.
Some examples:
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Searching for links
Link building guide
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